Personalization
Wilbert offers multiple ways to personalize a burial vault with words, symbols, and images that speak of a singular spirit. Your loved one had a unique personality. The selections you make for the visitation and service should communicate that singular spirit. These choices ensure your loved one's memory is remembered for generations to come.
To: Wilbert Licensees
From: WMA Board of Directors
Re: Industry Survey to Funeral Homes
Date: August 25, 2009
Recently, WMA conducted a direct mail campaign to solicit feedback from funeral homes in the US and Canada regarding Wilbert products and services. 
The postcard mailer directed participants to an online survey where a series of questions were asked.
We are pleased to announce that we received above average participation in the survey, and the results speak volumes. Wilbert Vault scored above average on quality, and time and time again, local franchises were recognized and appreciated. We also have a better understanding of areas in which to improve or to re-evaluate.
The links below will take you to pie chart pdfs summarizing the results from the three audiences. You may remember flagging an XLS spreadsheet, marking your accounts as Customer, Prospect, or Unknown (accounts unmarked or marked as unknown were sent the general survey). Each audience was asked a specific set of questions.
- Customer Survey Results
- Prospect Survey Results
- General Survey Results (92% of these participants indicated they are customers)
If you would like to see the complete data from your territory and by funeral home participant, as well as additional manual comments, please contact your Wilbert district president. You may also send an email to Peacock Marketing or to Steve Turner, WMA Board President, and we will route your request to the appropriate district rep. Each district rep has the data at their fingertips and can help filter your data accordingly.
Thank you.